Melissa is a sports marketing leader specializing in corporate partnership strategy and activation. Based in Seattle, she currently serves as Director of Partnership Marketing for the Seattle Kraken and Climate Pledge Arena, where she leads innovative collaborations that elevate brand visibility and create meaningful value for both partners and the organization across the Pacific Northwest and beyond.
In her role, Melissa is the primary internal lead for partnership initiatives, working cross-functionally with marketing, hockey operations, broadcast, and other internal teams to bring partnerships to life. She collaborates closely with both established and emerging brands to deliver thoughtful activation, compelling storytelling, and alignment with organizational and community initiatives. She is passionate about building relationships that are authentic, strategic, and mutually beneficial.
Prior to joining the Kraken, Melissa built a strong foundation in partnership marketing with the Arizona Coyotes and Seattle Mariners. She holds dual Bachelor of Arts degrees in Sport Management and Mass Communication/Media Studies from Washington State University and is driven by creating memorable experiences that resonate with fans and deliver lasting partner impact.